About Us

We implement strategies to help facilitate bullying prevention, racial equality, diversity, and giving.

One of the major missions of TKO is to take concrete action steps to help prevent bullying. We provide anti-bullying education in our community, and we partner with organizations (like www.imbullyfree.org) that work to reduce the devastation caused by this issue.

We are also committed to promoting tolerance, diversity, and racial equality. Our logo, apparel, and merchandise line are dedicated to spreading this message. A portion of the proceeds from TKO merchandise purchases are utilized for charitable giving. It is easy to become a TKO ambassador. Just buy TKO merchandise to assure that this work continues. Click HERE to shop.

David Leija (TKO President and CEO) coined the phrase “You Wear – We Give”. This phrase encompasses the simple actions step that anyone can take to help make a positive difference.

Our team has built the TKO brand on a foundation of giving. We deeply appreciate everyone who has purchased TKO merchandise. Your support is what makes our outreach efforts possible.

Birth of The TKO Brand

David Leija first envisioned TKO in response to some devastating events that made national and world news. The mass shooting at the Pulse night club in Florida and the relentless bullying that led to the suicide deaths of Brandy Vela and Bethany Thompson motivated David to make a positive difference. David started by selling TKO t-shirts and using the proceeds to support bullying prevention, diversity and giving.

The TKO Team

Meet the members of our TKO Team. These are the hands that deliver the community outreach and charitable giving that is made possible through purchases of TKO merchandise. We would like to extend our deepest thanks and appreciation to everyone who has supported our efforts by purchasing TKO products.